Looking back at the early days.
Lagu launched in 2012, and the idea of a blanket that repels sand soon found its way into travel and lifestyle stories. These pieces offer a look at the brand as it grew, from its early colors to newer printed collections.
In December 2012, When In Manila introduced Lagu and described the idea behind the beach blanket. Its 2015 feature returned to the brand, looking at colorful blankets, bags, and the Pintados collection.
A road test in Australia.
Ultimate Travel Magazine reviewed the Lagu Beach Blanket for beach lovers who wanted to leave less sand in their car or home. The review discussed the fabric, color range, compact roll, and versatility as a blanket or wrap.
It also referenced Australian retail availability at the time. We include it here as part of Lagu’s international history, rather than a current shopping directory.
Beach essentials, on board.
In 2016, Pinoy Adventurista covered Philippines AirAsia’s inflight merchandise range. Lagu beach towel blankets and bags appeared among the featured travel essentials.
This is one part of a wider retail story that has included stores, resorts, online channels, and inflight shopping. Visit Lagu Around the World for more about the markets and channels the brand has reached.
Read the original features.
The links below take you to the original publishers. Historical prices, product specifications, availability, and partnership details may have changed since those articles were published.
For the current collection, use Lagu’s product pages and catalog. For current purchase details, visit the official Antidote shop.
Original features
When In Manila · December 2012When In Manila · April 2015Ultimate Travel Magazine · Road testPinoy Adventurista · AirAsia, 2016
Made for your life on the sands.